Lessons

Recommended Reading: Demystifying the UVP

5:00

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What You Need to Know About Your UVP

2:19

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https://player.vimeo.com/video/1138696562?h=4d0b17f9fc

What Funders Need to Know About Your UVP

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What's In A UVP (Unique Value Proposition)

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Design Your Unique Value Proposition

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Your Proof Stack

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Case Studies: Ramp, Heidi Health, and Calm

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Activity - Crafting a Powerful UVP: The Formula

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The Full Grant Application Journey

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The Grant Life Cycle

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How to Avoid Instant Rejection

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What Grantmakers Look For

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Goals Behind Corporate Grants

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How Corporate Grantmaking Functions (Case Study)

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Components of a Strong Proposal

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How to Build a Compelling Narrative Using Psychology

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The EPIC Grant Program (Case Study)

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Section I — The Executive Summary

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Section II — Problem / Needs Statement

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Section III — Goals and Objectives

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Section IV — Methods and Approach

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Section V — Budget Breakdown

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Section VI & VII — Evaluation and Milestones

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The Purpose of Impact

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The Six Categories of Impact

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Recording and Highlighting Your Impact

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